Big Data for Better Performance

Bud Keegan, Open2Study (Industry)

Learn how you can predict customer demand and preferences by using the data that is all around you.

In a digital world, data has gone ‘big’ – ushering in the age of the zettabyte. This course shows you how big data equals business opportunity. Find out what ‘big data’ means and where it comes from – including ordinary transactions and social interactions. See how smart businesses use data to target their offerings and get ahead of market trends. Consider how marketing data can be based on false assumptions such as the ‘last click myth’. Consider the promises and threats of big data for organisations and individuals, such as the capacity of data to track a customer along the pathway to purchase; and the issues of democracy and privacy that arise when data is collected and used.

Dates:
  • 7 January 2019, 4 weeks
Course properties:
  • Free:
  • Paid:
  • Certificate:
  • MOOC:
  • Video:
  • Audio:
  • Email-course:
  • Language: English Gb

Reviews

No reviews yet. Want to be the first?

Register to leave a review

Show?id=n3eliycplgk&bids=695438
NVIDIA
More on this topic:
Course_tile_microbiology_forensics Microbiology and Forensic Science
Explore the basics of Microbiology and Forensic Science so you can better understand...
Statisticalinference Statistical Inference
Learn how to draw conclusions about populations or scientific truths from data...
15-097s12 Prediction: Machine Learning and Statistics
Prediction is at the heart of almost every scientific discipline, and the study...
Jjc55ckwloph2koysqtvwd8hc4vzfodhg-x5jxcvfkth-dkw_id8zy9ax2w8opvyr6ioyoevprvclihvmde=s0#w=1725&h=1060 Intro to Hadoop and MapReduce. How to Process Big Data
In this short course, learn the fundamentals of MapReduce and Apache Hadoop...
Small-icon.hover Web Intelligence and Big Data
This course is about building 'web-intelligence' applications exploiting big...
More from 'Open2Study':
Course_tile_agriculture Agriculture and the World We Live In
How agriculture feeds the world: a study of farms, farmers and the challenges...
Astronomy Astronomy: Discovering the Universe
Explore the evolution of the universe, the future of astronomy & the role technology...
Basic_physics_tile Basic Physics
Learn some basic principles of physics that help you understand how the world...
Confident_trainer01 Becoming a Confident Trainer
Become a confident trainer by developing an understanding of Adult learners...
9_becoming_human_b Becoming Human: Anthropology
Gain an introductory understanding of evolution, including how we evolved from...

© 2013-2019