Social Media Course - Certificate of Social Media Management

SO ME Academy, Udemy

Learn how to grow you and your business with one of the most comprehensive best-selling social media courses on Udemy!

Are you ready to grow sales in your business? Do you want to advance your career and totally understand the top social networks? This course is for you!

Social media sites such as Twitter, Facebook, LinkedIn, Youtube, Pinterest and G+ all have thousands of customers waiting for you to explore.

This course is the most comprehensive look at all of the social media websites, recently updated with more visual and interactive content in August 2014.

What does this course give you?

  • We will help you GROW your business using social media
  • The hints, the tricks and industry tips
  • Learn new skills to achieve recognition at work or for future employers
  • Generate free leads for your business or organisation
  • Practical how-to lessons
  • Truly understand all the common social networks
  • Make social media work for you!
  • UNLIMITED and LIFETIME access, come back when ever you need to learn more and we're always here to answer questions

Our course is comprised of 10 modules of 150 lectures. They cover all the basics of social media management including advanced topics and reflective learning.

  • Introduction to social media
  • Auditing your organisation
  • Social media monitoring
  • Facebook
  • Twitter
  • LinkedIn
  • Pinterest
  • Google+
  • Blogging
  • Instagram
  • Youtube

This course will take you from social zero to social hero using our proactive and practical approach. It is arguably one the most comprehensive online courses of social media; giving learners a great grounding and skill set to enter the world of social.

Certificate of completion

All students who complete this course will receive a FREE digital 'Certificate of social media management' issued by the SO ME Academy, alongside Udemy's own certificate of completion.

DON'T FORGET: Udemy operates a 30 day full money back guarantee, no questions asked! If you're not happy with this course you can request your money back.

Click the "take this course" button straight away at the top right of this page to unlock the power of social media for your business.


  • What are the requirements?
    • A web browser and a willingness to dive into the world of social
  • What am I going to get from this course?
    • Over 150 lectures and 6 hours of content!
    • Be able to audit your organisation or brand on social media
    • Setup your social media profiles
    • Confidentally understand the foundations of Facebook, Twitter, Youtube, G+, Pinterest, Blogs, LinkedIn and Instagram
    • Be prepared to respond to customers on social media
    • Understand content creation and content scheduling
    • What constitutes good social content?
    • Confidentally respond to good and bad social media responses
    • Identify and analyse competitors social media tactics on social media channels
    • Develop actionable best practices to achieve your social objectives
  • What is the target audience?
    • Those interested in a comprehensive social media education
    • Those who have a business and want to acheive greater visibility and sales through social media
    • Business owners, sales people, media students, marketing, PR professionals, customer services teams, HR people
    • Marketers, business owners, individuals

SECTION 1: Introduction to social media
  • Welcome to the SO ME Academy of online learning
  • Introduction to Social Media and this course [NEW CONTENT]
  • The History of Social Media [NEW CONTENT]
  • SECTION 2: Auditing and listening
  • Introduction to Listening and Auditing [NEW CONTENT]
  • The Social Media Journey - Where are you? [NEW CONTENT]
  • Simple Monitoring [NEW CONTENT]
  • Improve your monitoring and understand influencers [NEW CONTENT]
  • Auditing your organisation
  • Audit and evaluate
  • Auditing checklist
  • SECTION 3: It's all about Facebook
  • Overview
  • Why Facebook? [NEW CONTENT]
  • How to set up my business page
  • Get to know the admin panel
  • Content
  • Custom tabs
  • Simple monitoring
  • Basic insights
  • Learn the lingo - part 1
  • Learn the lingo - part 2
  • Next steps
  • What am I looking for?
  • Competitor tabs
  • The cover photo
  • Pick the perfect profile photo
  • A lecture on content
  • Introduction to content calendars
  • Best practices for Facebook
  • Time to get promoting
  • Facebook dos and don'ts
  • Latest Facebook updates
  • Conclusion
  • Facebook quiz
  • Case study: Innocent drinks
  • Facebook checklist
  • SECTION 4: It's all about Twitter
  • Why Twitter?
  • Making sense of Twitter
  • Twitter: the lingo
  • Twitter for business
  • Profile building
  • Create your profile
  • Personalise your profile - part 1
  • Personalise your profile - part 2
  • Privacy on Twitter
  • Tweeting and following
  • Following - what to do
  • Gaining and engaging followers
  • Twitter for marketing - part 1
  • Twitter for marketing - part 2
  • Twitter for Public Relations
  • Twitter for customer services
  • Advanced Twitter use
  • Tracking and analysing Twitter
  • Twitter on the go
  • Latest Twitter features
  • The Conclusion!
  • Twitter checklist
  • Twitter quiz
  • SECTION 5: It's all about Pinterest
  • Introduction to Pinterest
  • How is it different?
  • What will you learn?
  • Pinterest: the lingo
  • Getting started with Pinterest
  • Verifying your website
  • Gain a following on Pinterest
  • Pinterest for marketing
  • Featuring visual content
  • Contests on Pinterest
  • Thought leaders
  • Videos
  • Real people
  • Pinterest tips - part 1
  • Pinterest tips - part 2
  • Final words
  • Best practice case studies
  • Pinterest checklist
  • Pinterest quiz
  • SECTION 6: It's all about Google+
  • What is it, what's so different?
  • Why use G+ and what will you learn from this section?
  • Google+: the lingo
  • Things to note
  • Create your page
  • Customising your page
  • G+ traffic control
  • G+ and SEO
  • Goolge Direct Connect
  • G+ for marketing - part 1
  • G+ for marketing - part 2
  • Circles
  • Spark
  • Hangouts
  • Conculsion
  • Google+ checklist
  • Google+ quiz
  • SECTION 7: It's all about Youtube
  • Youtube: what is it?
  • Why should I use it?
  • Youtube: the lingo
  • Create an account and channel
  • Configuring your channel
  • Branding
  • Goal setting
  • Plan your video
  • Get it uploaded
  • Optimise your video
  • Youtube quiz
  • SECTION 8: It's all about LinkedIn
  • LinkedIn quiz
  • SECTION 9: It's all about Instagram
  • Instagram quiz
  • Dates:
    • Free schedule
    Course properties:
    • Free:
    • Paid:
    • Certificate:
    • MOOC:
    • Video:
    • Audio:
    • Email-course:
    • Language: English Gb

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