How to Build Your Own Online Business with WordPress

Description

This course was updated to Wordpress 4.0

Do you have a great business idea?

Are you wondering how to make your online business idea a reality?

If so, then this course is for you!

I have started several successful online businesses, and I want to show you how I did it. I'm not going to show you how to come up with a great business idea, there are lots of courses out there that do that, I'm going to show you how to actually get your online business idea out of your head and on to the internet. After all, an idea isn't worth a single penny until you act upon it.

The Greatest Deal On Earth

When you buy this course, you get access to several deals for your online business that will more than pay for the cost of the course. You will be able to create as many websites as you want for about $5 per month (regularly $7 per month) and get another $30 off your hosting account on top of that. As if that weren't enough, purchasing this course gives you access to a discount on your web hosting and over $100 in free online advertising with Google, Bing and Yahoo.

What Will I Learn in This Course?

In this course, you will begin by learning how to build your own website with no experience and no coding required using WordPress. You learn how to optimize your site for search engines so you can actually be found online. I will also show you some great free WordPress plugins that will make your website stand out from the crowd and free web apps you can add to your site that will super charge your business.

Along the way you will be learning all the essentials of running an online business from creating e-mail addresses, creating multiple websites, creating site maps, working with your website's files and using free accounting software.

What Kinds of Websites Can I Build?

Any kind you want. You can build e-Commerce sites, blogs, company websites, subscription sites, affiliate sites and more. In the course, you can follow along with me as I show you how I built my latest and greatest e-Commerce website. You will learn so much about how to build websites using WordPress that you will even be able to build websites for other people as a business!

Who is the target audience?

• Entrepreneurs
• Anyone who needs a website
• Anyone with an online business idea
• Website developers (or those who want to become one)

Requirements

• A computer
• A dream

What Will I Learn?

• Build a website with no experience
• Get your website online
• Integrate an online shopping cart to your site
• Create great content and drive web traffic
• Learn to run an online business successfully

Curriculum For This Course Expand All Collapse All 54 Lectures 03:22:01 + – Introduction to the Course 7 Lectures 16:54 You can follow along throughout this course and build a website with this template. All the nitty-gritty details will be explained later.  Overview of the Site We're Building Preview 03:47

WordPress started in 2003 with a single bit of code to enhance the typography of everyday writing and with fewer users than you can count on your fingers and toes. Since then it has grown to be the largest self-hosted blogging tool in the world, used on millions of sites and seen by tens of millions of people every day.

Everything you see here, from the documentation to the code itself, was created by and for the community. WordPress is an Open Source project, which means there are hundreds of people all over the world working on it. (More than most commercial platforms.) It also means you are free to use it for anything from your cat’s home page to a Fortune 500 web site without paying anyone a license fee and a number of other important freedoms.

About WordPress.org

On this site you can download and install a software script called WordPress. To do this you need a web host who meets the minimum requirements and a little time. WordPress iscompletely customizable and can be used for almost anything. There is also a servicecalled WordPress.com which lets you get started with a new and free WordPress-based blog in seconds, but varies in several ways and is less flexible than the WordPress you download and install yourself.

What You Can Use WordPress For

WordPress started as just a blogging system, but has evolved to be used as full content management system and so much more through the thousands of plugins, widgets, and themes, WordPress is limited only by your imagination. (And tech chops.)

Connect with the Community

In addition to online resources like the forums and mailing lists a great way to get involved with WordPress is to attend or volunteer at a WordCamp, which are free or low-cost events that happen all around the world to gather and educate WordPress users, organized by WordPress users. Check out the website, there might be a WordCamp near you.

A Little History

WordPress was born out of a desire for an elegant, well-architectured personal publishing system built on PHP and MySQL and licensed under the GPLv2 (or later). It is the official successor of b2/cafelog. WordPress is fresh software, but its roots and development go back to 2001. It is a mature and stable product. We hope by focusing on user experience and web standards we can create a tool different from anything else out there.

For a bit more about WordPress' history check out the WordPress Wikipedia page or this page on our own Codex.

Why WordPress? 02:52 This lecture explains the deal you will get on web hosting as part of this course. Click the 'Extras' tab to download the document that has the link to get your discount on the hosting package I recommend. This lecture explains to you why I whole-heartedly recommend this particular hosting package.  The Hosting Deal 04:44 Hosting Discount Link 1 page Discusses what you need to know about web hosting.  Hosting Basics 01:15 There is a hard way to do this. But trust me, you don't want to go down that road.  Installing WordPress the Easy Way 04:16 Get Great WP Themes Here 1 page + – Changing the Look and Feel Of Your Site 4 Lectures 16:41 You need to know how to log into WordPress correctly.  Logging In To Your WordPress Account 01:15 Installing Wordpress Themes 04:22 Setting your home page is relevant to you if you want a website. If you just want a blog, then you can just leave your blog posts as the home page.  Setting Your Home Page 01:42 Learn about the theme settings for the site we're building. Changing Our Theme Settings 09:22 + – Setting Up Your Site Navigation 6 Lectures 21:06 Permalinks | Creating SEO Friendly Pages 01:15 Adding Pages For Your Main Navigation 03:10 Creating a Navigation Menu 03:22 Footer menus are great.  Adding Custom Menus as Footers Preview 03:08 Working with Widgets 03:33 Forms are great for collecting e-mail addresses that you can sell to later.  Creating Contact Forms 06:38 + – Adding Content To Your Site 2 Lectures 18:27 Page Structure and Hierarchys 04:46 Adding Content to Pages 13:41 + – Introduction to Plugins 3 Lectures 08:56 Introduction To Plugins 03:12 Anti-spam plugin. Use this one for sure.  Akismet Plugin 02:09 A great plugin for search engine optimization.  WordPress SEO Plugin Preview 03:35 + – Advanced Website Development 4 Lectures 22:40 Embedding Videos 05:56 Before You Create Tables 00:10 Tables are essential when formatting pages and posts.  Working with Tables 07:18 Learn where the file that you upload to WordPress go, and learn how to deliver digital content to your users.  Uploading and Delivering Digital Content 09:16 + – Business e-Mail Accounts 4 Lectures 14:13 You can create unlimited e-mail addresses with the hosting package discussed in this course.  Creating e-Mail Addresses 02:31 Send your e-mails to another address. Forwarding to Gmail 02:00 Receive and send e-mails all from Gmail. Really handy when you have multiple e-mail addresses. Getting All Your e-Mails in One Place 03:53 Link to your site and social accounts in your e-mail signature. Click the 'Extras' tab to get the social media icons. Creating an e-Mail Signature 05:49 + – Integrating e-Commerce with PayPal 5 Lectures 16:42 Opening the right kind of account. Introduction to PayPal 02:42 Learn about the settings. PayPal Account Settings 02:33 Create a payment button. Creating a Payment Button Preview 06:40 Adding button code to your site. Adding Buy Now Buttons to Your Site 03:21 Changing prices and shipping details after the fact.  Changing Product Prices 01:26 + – Advanced WordPress Plugins 6 Lectures 23:22 Plugins need to be updated from time to time.  Updating Plugins 00:47 W3 Total Cache 03:20 Social network sharing buttons are a must these days on websites.  WP Socializer Plugin 12:02 Helpful for long pages.  Dynamic To Top Plugin 04:17 Lightbox Plugin Preview 01:36 Add this for website security. Malware Scanner Plugin 01:20 + – Setting Up Google Analytics 2 Lectures 04:56 Adding the tracking code to your site.  Adding Google Analytics to Your Site Preview 02:10 For those not using the theme we're talking about in this course.  Google Analytics for WordPress Plugin 02:46 3 More Sections